Back in 1975 The McClelland and Miller families opened a small mountaineering, hiking and ski shop in the sleepy mountain town of Keene Valley, NY, nestled in the Adirondack Mountains. Vinny McClelland describes how “everyone thought his father was crazy” in doing so, the struggles and successes of running a small business in the digital age and what it’s like living, playing and working in this beautiful place we call home. We feel lucky to have the relationship that we do with our friends at Primaloft, we believe in their products, and we share a similar thought process on how we do business. We keep it simple, we care about our community, we believe in knowledgeable staff, we’re users of our products and outdoor enthusiasts. All of these beliefs lead to passion and this is why we are thrilled to team up with Primaloft and create a glimpse in to the evolution of our shop. If you haven’t had a chance to check out the latest episode of “tent talk” featuring Vinny and The Mountaineer. Enjoy!